'Grazia's Fashion Issue...Live!'

'Grazia's Fashion Issue...Live!'
Grazia celebrates London Fashion Week with bespoke collector's issue 'Grazia's Fashion Issue...Live!' documentary series to air on Graziadaily.co.uk LONDON, Thursday 2 February 2011: Grazia, Bauer Media's weekly glossy for upscale women, is to publish its biggest ever Spring collector's issue during London Fashion Week (LFW), supported by an online documentary series & social publishing event, an above-the-line marketing campaign and substantial social media activity. The bumper 264-page collector's edition has seen a surge in advertiser demand and will hit the newsstands on Tuesday 21st February 2012. The 'Grazia Fashion Issue...Live!' documentary series will capture every second of the drama and deliberation that goes into creating the Grazia London Fashion Week issue, as well as allowing fans and followers to get involved in some key editorial decisions. Cameras will be following the team 24/7 for a week and a series of daily films will give viewers a behind-the-scenes look into Grazia HQ during NY and London Fashion Week. The series is sponsored by LG Mobile and the multi-channel campaign will extend across graziadaily.co.uk, print ads within the issue and social media activity. Episodes will begin to go live on graziadaily.co.uk the 13th February and a full length 30-minute version will be released on the magazine sale date, 21st February